Barbie Gets a New Trailer Ahead of Digital Release

Get ready to step into Barbie Land! The much-anticipated PVOD release of “Barbie” is being celebrated with a fresh new trailer. Though originally slated for a digital release on September 5, 2023, the film will now be available for purchase on Premium Digital Ownership for $29.99 starting September 12, 2023. For those preferring to rent, it will also be obtainable as a 48-hour PVOD rental for $24.99 via select services such as Amazon Prime Video, AppleTV, Google Play, Vudu and more.

The Premium Digital Ownership of “Barbie” boasts an array of exciting special features. Audiences can look forward to exclusive materials like “Welcome to Barbie Land”, “Becoming Barbie”, “Playing Dress-Up”, “Musical Make Believe”, “All-Star Barbie Party”, and “It’s A Weird World”.

Eager audiences can catch a sneak peek of this special digital and PVOD release by viewing the trailer here:

YouTube player

Coming off a sensational theatrical reception, “Barbie” made waves in the summer box office of 2023. The flick, expertly directed by Greta Gerwig, debuted in the United States on July 21, 2023, and though not yet finished in theaters, has already accrued over $1.38 billion worldwide. This gabbing success makes it not only the biggest global film of the year, but the 15th highest-grossing movie ever, and the highest-grossing film ever spearheaded by a woman.

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Inspired by Mattel’s beloved toy line, “Barbie”, was written by Gerwig in conjunction with Noah Baumbach and boasts a star-studded cast. Margot Robbie, Ryan Gosling, America Ferrera, Kate McKinnon, and Issa Rae, among many others, light up the screen in this cinematic venture.

Living in Barbie Land implies perfection, until an existential crisis strikes, or if you happen to be a Ken- according to the film’s catchy official synopsis. Producers like Robbie, David Heyman, Tom Ackerley, and Robbie Brenner, together with executives including Gerwig, Baumbach, Ynon Kreiz, Richard Dickson, and Michael Sharp have all played invaluable roles in bringing “Barbie” to life.

So mark your calendars for the official Premium Digital Ownership and PVOD release of “Barbie” on September 12, 2023, and prepare for a journey into the sparkling, surreal world of Barbie Land!

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