Gerwig’s Barbie gets a new trailer: a kaleidoscope of colorful lunacy

Warner Bros recently released the newest trailer and promotional posters for Greta Gerwig’s eagerly awaited Barbie movie, set to hit theaters on July 21. Check out a collection of Barbie character posters here.

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The teaser paid a striking tribute to Stanley Kubrick’s renowned film, 2001: A Space Odyssey, with narration by Helen Mirren. The updated trailer provides a glimpse into the vibrant, neon world of Barbie Land, where the famous Mattel doll, Barbie (played by Margot Robbie), and her partner Ken (portrayed by Ryan Gosling) reside. It also hints at their eventual journey into the so-called “Real World.”

Gerwig’s newest film, co-written with her spouse Noah Baumbach, is scheduled to debut against Christopher Nolan’s much-anticipated historical drama, Oppenheimer, for Universal, as well as Lionsgate’s horror-thriller Cobweb, featuring Lizzy Caplan, Antony Starr, and Cleopatra Coleman.

Barbie, penned and directed by Greta Gerwig, is set to arrive in theaters on July 21. This marks the first major film production during Mattel’s present corporate period under CEO Ynon Kreiz.

Margot Robbie is producing the film through her LuckyChap Entertainment production company, along with LuckyChap’s Tom Ackerley. Robbie Brenner will also produce via Mattel, and David Heyman through Heyday Films. LuckyChap’s Josey McNamara and Mattel’s Kreiz serve as executive producers.

In a podcast last month, Gerwig admitted feeling overwhelmed by the undertaking.

“It was petrifying. I think there’s something about beginning from that point where it’s like, ‘Well, anything can happen,'” Gerwig shared with singer-songwriter Dua Lipa on her podcast, At Your Service. “Starting to write it felt like vertigo. Like, where do you even start? What would be the story?”

Gerwig explained that she accepted the film because the “terror” it evoked in her seemed “really interesting” – the film would push her boundaries in ways that could be beneficial.

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