Netflix, widely considered the leader in the streaming services industry, reportedly boasts around 296 million subscribers. Its closest competitor, Prime Video, is the only other platform to exceed the 200 million subscriber mark. In recent months, Prime Video has gained significant viewership due to the popularity of the series ‘Fallout’, which launched in April.
Record-Breaking Viewership for ‘Fallout’
‘Fallout’, a television adaptation of a video game starring Ella Purnell, secured substantial viewership in April. Within the first five days of its release, fans clocked 2.9 billion minutes watching the series, according to Nielsen. This statistic sets a new record for the highest viewership for a Prime Video series in a week. In its second week, ‘Fallout’ maintained high viewership numbers with an impressive count of 2.62 billion minutes.
Remarkably, ‘Fallout’ became the first series not launched on Netflix to exceed 2 billion minutes viewed for two consecutive weeks. This fact was reported by TVLine.
Strong Outlook for ‘Fallout’
Prospects for the continued success of ‘Fallout’ are positive, as the series remained popular among viewers for an extended period. This continued viewership is notable due to the character of previous record-holder ‘Suits’, which kept viewers hooked with more than 100 episodes and was not an original streaming series.
Moreover, Nielsen reports indicate a viewing trend favoring earlier episodes of ‘Fallout’, suggesting that the series will continue to perform well as more audiences work their way through the episodes.
Amazon’s Achievement in Streaming
The success of ‘Fallout’ marks a bold point of achievement for Amazon. Prime Video had long been perceived as an underdog in the streaming industry, but the popularity of ‘Fallout’ attests to a distinct uptick in the service’s fortunes.
Wrapping Up
While Netflix continues to leave a significant mark on the world of streaming services, Prime Video’s ‘Fallout’ series underscores Amazon’s potential in the industry. As fans continue to explore the series, the record-breaking viewership serves as a testament to the show’s success, and Amazon’s gains in the competitive streaming industry. For more such insights, visit HitPlay.
